Ecommerce
Articles
September 2006- Offshore Merchant Accounts
by Gissela Martinez
As part of your asset protection strategy you may wish to utilize
an offshore merchant account to process credit card sales for your business.
Fees are going to vary depending on volume and what you are selling.
For a merchant account in an offshore (friendly) country the cost is
usually 4.00% – 8.50% depending on product, average ticket, etc.
The merchant account introduction is $495.00.
If the chargeback rate exceeds 1% or 2% depending on the company,
the account is subject to closure. Sometimes, note we said sometimes,
the merchant account company will not close your account but instead
work with you to reduce chargeback’s if your rate is 3% or less.
This is not an absolute but usually they will attempt to help you reduce
chargeback’s. This can be by blocking countries with high fraud
rates, blocking proxy servers, doing telephone verification of orders
etc. Be careful if you get a lot of chargebacks this is not for you.
Inquire. We do not take adult, gambling, MLM, or illegal products.
When looking for a merchant account that is offshore be aware of unscrupulous
companies that specialize in keeping merchants funds as their only real
means of making profits. The scams are not really scams but you are
set up to fail. A contract is created where you have to keep chargebacks
down to 1%, the visa guidelines. Remember the average internet merchant
gets about 3% in chargebacks so already by statistics you are doomed.
You are told and agree in writing to having your account closed down
if you exceed this 1% figure and your funds held for six months. Now
you start processing and shipping goods. They say they'll pay every
two weeks but there is a two week holdback so that means four weeks
until a wire is sent well OK what can you do so you start. Well at the
end of the four weeks there are some more delays, perhaps you are told
a wire will be sent, is sent, was sent, came back with wrong instructions,
the correspondent bank has it, whatever. So now about six weeks goes
by and you are still shipping and have no money. Ok so you call them
up every day, scream at them etc and well by now your chargebacks are
starting to come in at a good clip. Many of you reading this are hi-risk
merchants and you know it. So then you are told your account is closed
per the agreement and come back in six months for your funds.
Can you sue them? Sure, but they are in an offshore country remember
which means you have to go there, hire a lawyer, post a bond for court
costs and face the written agreement you signed with them while they
are calling you a fraudster in their court, saying you exceeded visa
guidelines endangering their account with visa, etc. Odds of winning
are slim and the cost will be $25,000 plus by the time you get a court
date and that will probably be a few years down the road and don't forget
you just shipped six weeks of orders all with no money coming in. OK
now you realize you aren't going to sue them. You decide to play the “I
hope game” commonly found in scams and wait the six months out.
Well now some of your money has dwindled away in charge backs that are
uncontested because they aren't going to waste time fighting them. Now
after the six months is up the money and time wait to sue them is still
the same and now you are worn down plus the pot of gold at the end of
the rainbow has shrunk. They write you when your lawyer contacts them
and they say well you are a fraud, how do we know you didn't submit
all these stolen credit cards, we are going to hold your money another
few months because someone could have filed a chargeback one day before
the six month limit and it will take a few weeks to work through the
system.
If you spend the money hire a lawyer and sue them in their jurisdiction
they will answer the complaint and wait and eventually offer to settle
with you for a lesser amount like 15% to 30% just because they can push
you down considering your legal expenses, and time delay for trial.
If the settlement covers your legal expenses you probably didn't do
too badly. Their lawyers get these lawsuits frequently and know exactly
how to answer them with no research since they wrote the agreement you
signed.
If the above or similar happened to you we can tell you how to turn
the tables on the merchant account provider assuming not too much time
has gone by. You can still recover a lot of your money, never all but
usually a substantial piece of it. The recovery depends a lot on your
customer relations, nature of your products and price levels. It is
a tested method that will get results fast without not using any court
system but we offer this as a service, if we post it on the web site
too many people will find out about it and it will no longer be as effective
Feel free to inquire but please do not try to probe us as to details.
Now you might ask yourself how the really hi-risk industries like
porn with chargeback rates over 30% survive. Easy answer. Some years
ago when spam was make a crime in many jurisdictions there was a thinning
of the herd in the porn industry, customer acquisition costs became
expensive and complicated as well, the porn industry switching from
spam to paid link exchanges. Only the large survived this cut. Credit
card chargeback ratios used to be more lenient in years past with 2%
as the common figure, not 1% but a large account could get away with
much higher rates of chargebacks back then. To beat the system the porn
people starting becoming merchant account providers using offshore structures
to conceal things. They look for a large amount of low risk businesses
to process for. This allows them to have an outrageous fraud rate of
30%+ in their porn business and still keep their overall chargeback
rate down to 1% for the entire group of accounts processed by their
merchant account provider which is really them. Occasionally the visa
people may get wise to a lot of chargebacks coming from a particular
site and then they just have a different site and corporation process
for the same porn site by transporting people to a different payment
page that still sets up their passwords and user names for the same
site visa doesn't like. This allows them to make an outrageous profit
on the porn sites and they give away the merchant accounts at a low
rate to attract fraud free businesses.
Now these same porn people turned merchant account providers discovered
a way to enhance profits and make themselves look cleaner to visa, and
that is to rip off inexperienced hi-risk merchants as described above.
Since they have a lot of low risk merchants to offset the hi-chargebacks
their victims will bring in, but their cleanup for visa is they killed
the account in six weeks due to hi fraud, see what good guys we are.
Now you probably know a lot more than you did before you came to this
web site. If you want to get philosophical it is the Visa and MasterCard
people that are at fault. As long as they can keep passing the fraud
losses on to the merchant they will probably never do anything meaningful
to stop fraud.
About the Author
For more information on offshore merchant accounts go to: http://www.panamalaw.org
Note: These articles do not represent the advice or opinions of
Apollo Hosting. They represent the thoughts, advice and opinions of
the individual authors.
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