Application
Vault- phpAds
phpAdsNew is an open-source ad server, with an integrated banner management
interface and tracking system for gathering statistics. With phpAdsNew
you can easily rotate paid banners and your own in-house advertisements.
You can even integrate banners from third party advertising companies.
Support for different types of ads
- Manage, deliver and track banner of any size, pop-ups, text ads
and many different types of rich media ads.
- Full support of tracking Flash banners, either by using the MFAA
clickTAG standard or by using phpAdsNew' own unique method, which
allows tracking of regular Flash files even when they aren't specially
prepared.
- Integrate your third party ads from banner networks. You can even
run them together with your regular and in-house banners.
- Store your local banners in the MySQL database, store them in your
local filesystem or automatically upload them to an external webserver
by using FTP.
Flexible delivery of banners
- Deliver banners by using zones or based on keywords, size or banner
id.
- Banners can be delivered by using different types of invocation
codes, including JavaScript, Iframes and PHP. It is even possible
to use XML-RPC which allows you to integrate phpAdsNew with other
server architectures or applications.
- Deliver banners to multiple websites, even websites which aren't
running a server side scripting environment.
Determine how often a banner is shown
- Distribute banner impressions evenly over each hour of the day
and evenly over multiple days.
- It is possible to let campaigns run without any limitiations, an
activation and expiration date, a maximum number of impressions or
clicks, or a combination of both.
Target to different factors
- Target campaigns by weekday, hour of the day, keywords, browser,
operating system, domain name and IP addresses.
- Create very specific targeting rules by combining different targets
with logical operators.
- Support for targeting by country or continent, by using the optional
MaxMind GeoIP or IP2Country database, which can be bought seperately.
Extensive statistics
- Extensive real-time statistics for both advertisers and publishers.
- View daily, weekly, monthly and overall statistics for advertisers,
campaigns, banners, publishers and zones.
- Clients can login and view their statistics or export it as CSV
for use in other applications.
- Automatically send statistics to advertisers via e-mail.
Source: http://phpadsnew.com/two/index.html
|
online marketing